The LASSO Growth Summit Nashville, November 7 and 8

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Testimonials

The system works.
Here is the proof.

Every owner on this page ran a good gym that sat at the same number for months, some for years. This is what happened when the volume finally showed up.

500+ gyms on the system
2 to 3x return on investment
90 days to get there

Trusted by gym owners across the country

  • River City Fit
  • Swift River CrossFit
  • CrossFit Future
  • Friendship Fitness
  • Fit Mamas Tribe
  • FemFit Redding
  • The Roxx BHM
  • Kilo Strength
In their own words

Owners, on camera and on record.

Every result on this page is from a real gym on the system. A few of these owners liked what it did for their gym enough to join the team. We count that as the strongest proof we have.

Mikilah Speer · FemFit Redding
Now I have a little bit more clarity for the steps that I need to take to get to the long term goal.
Tommy Allen · District H
It allows you to build a bigger flywheel to move your business forward faster.
Dave Rubin · Courage Fitness Durham
I'm going to be able to take back a real data driven system of how we can self evaluate.
Aimee Moller · Swift River CrossFit
What's different about this group is it's very business focused. We can all really learn a lot from each other.
Shayla Machado · North Naples CrossFit
We've got some really big goals for the gym and we wanted more structure and guidance on how to accomplish that.
Matt Giordano · CrossFit Newtown
This is run by people that actually want to help the gym owner make more money and be successful.
The results wall

Different gyms. Different markets. Same system.

  • First $1M year Courage Fitness Durham
  • 2x revenue in 6 months FemFit Redding
  • 6x lead increase Fit Mamas Tribe
  • $13K added in 90 days Swift River CrossFit
  • 44 new members in 30 days CrossFit Future
  • 24 average new clients a month Friendship Fitness
  • 14 members in 14 days North Naples CrossFit
  • 36 new members in 30 days Rebuilt Fitness
On record

In writing, with receipts.

We've added over $10,000 of front end revenue and these are people who are going to be with us long term.
Jacob Keller · River City Fit, Richmond VA
I've been chasing 30k for the last year and never been able to quite hit it, and we jumped right over it in June. $13K revenue increase in 90 days.
Aimee Moller · Swift River CrossFit, Conway NH
In our first month and a half, we've gained 44 new members and over $7,000 of monthly revenue.
Mark and Ben · CrossFit FUTURE, Columbus OH
We used to get 10 to 12 new members a month. We're averaging more like 20 to 24 now.
Jeff Binek · Friendship Fitness, Ohio
We went from 5 to 10 leads per month to over 60, and just had our best month ever. 6x lead increase.
Lauren Giles and Christina Hedrick · Fit Mamas Tribe, St. Augustine FL
Honestly, ready for a paycheck because we haven't taken a paycheck from our gym in the last few years.
Christine · Rebuilt Fitness
After 15 years of steady $65K to $70K months, we cracked $1M annual revenue.
Dave Rubin · Courage Fitness Durham
We went from about 100 members to over 200 in six months.
Mikilah Speer · FemFit Redding
What the system produces

2 to 3x ROI within 90 days.

That is not a promise we make. It is what the system produces when a gym runs it: ads that feed the funnel, lead nurture that books the calendar, coaching that closes the intro.

Your numbers depend on your market, your offer, and how hard you close. The diagnostic will show you where you stand today.

The standard we hold

Every gym on the system answers to the same four floors.

Close rate 70%

Seven of ten shows should join. Under that, we coach the close before anything else.

Show rate 50%

Half your booked calls should walk in. Under that, we fix reminders and nurture.

Booking rate 50%

Half your leads should book. Under that, we fix speed to lead.

Lead volume 40

Forty leads a month minimum. And only once the other three floors hold do we scale the ads.

Your gym could be the next number.

One call. Bring your numbers. We will tell you what the system would do at your gym, leg by leg.

Book Your Free Growth Call

Stop guessing which part of your funnel is broken.

Book a free Growth Call and we will look at your real numbers with you. No pitch, no pressure. If the answer is that you do not need us, we will tell you that too.