The LASSO Growth Summit Nashville, November 7 and 8

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The Full Gym | Chapter 7

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Work out your ad budget from your goal, not your gut.

The calculator from Chapter 7. Start with the members you want, and it works backward to the spend that gets you there.

What is inside

  • 01

    Member goal in, monthly ad budget out

  • 02

    The same math the chapter walks through, done for you

  • 03

    A budget you can defend because you can show the work

From The Full Gym by SHERMAN MERRICKS & BLAKE RUFF

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